GTM Manager, Media Strategy & Execution
GoodRx
Posted 3 weeks ago
About this role
Seeking a GTM Manager, Media Strategy & Execution to help activate GoodRx’s HCP and DTC media strategies across the commercial organization. Reporting to the HCP GTM Strategy Director, this role translates longer-term strategy into launch plans, positioning, pricing and packaging guidance, sales enablement, training, and field-ready tools for pharmaceutical brands and agencies. This is a hands-on, cross-functional role for a commercially minded operator who can turn complex product and media concepts into clear customer stories and practical execution plans. The role partners closely with Sales, Product, Analytics, Marketing, Legal, Client Success, and Revenue Operations to move initiatives from strategy through launch and iteration. GoodRx is the leading prescription savings platform in the U.S. Their goal is to help Americans find convenient and affordable healthcare.
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